To create a collectible worthy of Grateful Dead’s 50th Anniversary, we pulled out all the stops. Starting with sourcing premium grapes for this special Reserve Cabernet Sauvignon, we brought in Grateful Dead archivist David Lemieux for a one-on-one blending session at the vineyard with our top winemakers, and wrapped it all up in a one-of-a-kind bottle that brings to life the great essence and personality of the Dead. The first run of the collection sold out
in 23 hours
The creation of this premium Rosé de Provence required a lot of savoir-faire. Inspired by the infinite elegance of water, biodiversity of soil and the raging emotions of the sun, grapes are transformed into a poetic balance of sublime joy. Like Cirque du Soleil shows – providing pleasure and celebration, this elegant Rosé from the south of France takes us on an unexpected journey that lives in the moment but lasts in our memories. Cirque du Soleil Rosé is a joyous feast for the senses.
Cirque du Soleil embraces those who audaciously want to try, see and feel everything. As makers of joy, curiosity and because ordinary just won’t do, this Cirque du Soleil Rosé inspires people to celebrate the moment, keep life spontaneous, and escape the mundane.
It is revelry in a bottle.
Cirque du Soleil and Sun Logo are trademarks owned by Cirque du Soleil and used under license.
Downton Abbey Wine – (Over 750,000 Bottles Sold)
- Top-ten best seller on Wine.com
- Unique retail partnership with Cost Plus/World Market
Together with NBC / Universal – Wines That Rock crafted 2 unique collections for the Official Wine of Downton Abbey. From a French Bordeaux import, sourced from the same vines used to during the Victoriana age to a fruit forward blend with new world innovations – the Downton Abbey wines have been a huge fan favorite at both retail and direct to consumer.
The Downton Abbey Wines Bordeaux Collection looked to Grands Vins de Bordeaux, a family-owned Winery with more than 130 years of winemaking experience in the prized Entre-Deux-Mers region of Bordeaux, France. Enlisting time-honored winemaking practices, as well as modern techniques Downton Abbey Wines used the same vines, soil and region used to produce wines from the Downton Era. We truly believe the Crawley Family would have been proud to serve at their table.
Epicurious is a collection of exclusive wines for culinary and wine enthusiasts alike.
For twenty years, Epicurious has been the place where real home cooks go to be inspired. Wines That Rock partnered with Conde’ Nast on this unique project where Senior Food editors worked together with our winemakers to create an Epicurious brand extension for people who cook, love great ingredients, and love great wine.
Epicurious wines complement their thousands of recipes, creating a natural partnership between food & wine with a robust Cabernet Sauvignon and medium-bodied silky Chardonnay.
Fifty Shades of Grey Wine- (Over 1 Million Bottles Sold)
- Over 600,000,000 media impressions – biggest wine launch ever!
- Sold out first production run in 4 weeks
- Digital marketing included support from E.L. James on Facebook and Twitter
- Opened 1,000 retail accounts in first quarter including Canadian distribution
- Media coverage – Huffington Post, USA Today, Fox News, MSN, LA Times, Today Show, People, GMA, NY Daily News, E!News, ABC News and many more
Together with the book’s author, E.L. James, Wines That Rock wine makers worked together to craft this unique wine collection.
In 2008 passionate wine lovers and die-hard music fans came together to launch Wines That Rock – creating our own category in the wine industry – “The Official Wines of Rock & Roll’.
With classic tracks from Pink Floyd, Grateful Dead, The Rolling Stones, The Police and Woodstock blasting in the cellar, our rockin winemaker crafted custom wines for each of these legendary artists and their timeless albums—blending one-of-a-kind wines with Rock ‘n Roll mythology.
Turner Classic Movies (TCM) Wine Club is dedicated to classic films and collectable fine wines. As an extension of TCM’s passion for vintage movies, Wines That Rock crafted a unique ‘Wine and Movie” pairing unlike anything in the industry.
Partnering with film royalty like Orson Welles, Bettie Davis, The Marx Brothers, Alfred Hitchcock, Charlie Chaplin, Ingrid Bergman and many others, the TCM Wine Collection creates original movie themed wines for it’s members.
With TV advertising in over 35 million homes, TCM Wine Club is a one of a kind experience for Movie and Wine lovers with unparalleled exposure.
With over 815,000,000 Media Impressions and the ultimate product placement – Wines That Rock worked together with #1 reality program The Bachelor to produce The Bachelor Wine Collection.
The collection features three sensuous California wines that include The Fantasy Suite Cabernet Sauvignon, One on One Chardonnay, and The Final Rosé.
“It’s my guilty pleasure and now I get to enjoy it with my other guilty pleasure. Your season premiere party is about to get a lot more exciting.”– Good Morning America
Also available in Canada via LCBO
NPR is a mission-driven, multimedia news organization and radio program producer with the most listeners in the US.
The NPR Wine Club helps listeners discover wines from quality-obsessed winemakers worldwide and hear the stories behind them. The club features some of NPR’s favorite show themed wines that millions of radio fans listen to weekly. The club helps stations grow community, loyalty while supporting NPR.
Proceeds from the sale of these wines support NPR, a national treasure.
The ID Wine Club is justice for wine lovers!
Fun, collectable and deliciously mysterious – the Investigation Discovery themed wines are the perfect partners in crime to watch with your favorite ID shows.
Week after week tens of millions of viewers are glued to their TV screens watching IDs riveting mystery and suspense programming, and now they can crack the case at home with the first-ever pairing of true
crime with true wines.